It is no longer a secret that Turkish fashion designers have achieved worldwide success. Turkish designers continue to make an impact on the global fashion landscape by exhibiting their collections as distinguished guests at important fashion weeks and by having their works featured on top retail platforms. Additionally, their stores and showrooms are becoming popular tourist attractions in Turkey. Fashion fans can find a wide range of Turkish designers in one place at multibrand stores like Gizia Gate,
Brandroom, and Bebek 25. In recognition of this increasing popularity, a number of upscale hotels in Istanbul are also setting aside retail areas for Turkish designers, enabling guests to purchase without ever leaving their rooms.
Raffles Istanbul is the most recent illustration of this trend. The luxury hotel has responded to guest demand by launching a unique programme that creates a venue where guests can interact with Turkish designers in a sophisticated and comfortable setting, despite its great location within Zorlu Center. Early February marked the start of this unique endeavor, which concluded on March 9 th.
The initiative, known as Masters of Design (MOD), turns the B1 level of Raffles Istanbul into a posh retail district with a carefully chosen collection of well-known regional designers. Bago, Eli Peacock, Fonfique, H by Hakan Yıldırım, Juju, Lug Von Siga, Muse for All, Raisa Vanessa, Sorbe, and others are among the brands in the lineup, which was assembled by Uğurhan Akdeniz Event Design & Production. The programme offers guests who enjoy a luxury lifestyle and want to add Turkish designer pieces to their
wardrobes individual styling consultation sessions in addition to the newest collections from these designers.
Additionally, MOD arranges exclusive meet-and-greets with designers to have private conversations about design and fashion. Project sponsors Cosmetic Club and Reis Jewellery enhance the luxury shopping experience by offering distinctive experiences in their designated venues while manufacturers showcase and sell their most recent collections. Isokyo, the well-known restaurant at Raffles Istanbul, enhances this experience by providing a welcoming haven where guests may relax and sip refreshments
while shopping.
Eye-catching collections can be seen of Turkish fashion companies Muse for All and Sorbe, as well as the exclusive works of well-known designers like Gül Ağış, Hakan Yıldırım, and Raisa & Vanessa Sasson, after recently strolling down this opulent boutique lane myself. Brands like Fonfique, Bago, and Eli Peacock offer fashionable purses and accessories that are portable, so visitors can buy items for themselves or as presents to bring home. Because of their usefulness, accessories in particular have seen a sharp increase in demand. While the devoted cosmetics department offers a customized shopping experience, Reis Jewelry, a youthful yet classy company, offers sophisticated jewellery selections.
This initiative provides the experience of travelling to a city where you can find opulent presents for your loved ones and yourself without ever leaving your hotel.
“2024 marked the 10th anniversary of Raffles Istanbul, and now, as we enter the next decade, our vision is to establish the hotel as the heart of Istanbul’s social scene,” said Burak Unan, general manager of Raffles Istanbul, in reference to the initiative. A significant step in this direction is Masters of Design, which provides a distinctive shopping experience that unites some of the most renowned designers in
Turkey. We are honored to present Turkish creativity on a worldwide scale, and we think this project will develop into a global platform that will further elevate Turkish designers’ creations.
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Image: pexels.com Burcu BOZDEMIR
